Juli Daum

Product Manager

Focus Areas

Product Management
Product Strategy
User Research

About Juli

Juli Daum is a Product Manager at Sonic, where she manages our partner’s products and contributes to Sonic’s overall company development. With a solid educational foundation, holding a Bachelor’s Degree from the University of Mannheim and a Master’s Degree from Copenhagen Business School, she brings a wealth of knowledge and expertise to her role.

Juli has a diverse background and has worked in several tech startups from pre-seed to Series A stage in both business and product roles. Product-wise, she has played a key role in the discovery and conceptualisation at Copenhagen startup Healthbuddy and contributed to self-onboarding and automation features at Superchat to build the foundation for their product-enabled growth. Juli has also taken the initiative to kickstart her own tech projects and aspires to become a future tech founder herself.

Her skills in user research, product management, and product strategy for early-stage startups and her passion for creating products that users love make her a valuable asset for every team.

Outside of work, Juli is an enthusiastic traveler, constantly seeking new experiences and adventures. She has a keen interest in longevity, enjoys sports, and is always on the hunt for the best food spots in town. Her curiosity, enthusiasm and optimism make her look forward to every new challenge and learning experience, be it on a personal or professional level.

Projects